
How Authors Can Get Book Reviews
EPISODE FIFTY FOUR
Getting reviews for you book can sometimes feel like an uphill battle. But there is a way! In this episode I share three tips that you can put to work to get reviews rolling in.
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Do Hashtags Still Work?
EPISODE FIFTY THREE
Social media is always changing and growing, so it can be difficult to keep up with what is still relevant. The question of hashtags has been coming up more and more, so I thought I would address it in this episode. Should you still use hashtags? If so, how? And how many do you use? We will cover all of those in this episode.
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Three Things Authors Need to Start Their Newsletter
EPISODE FIFTY TWO
Newsletters are an important element to an author's marketing strategy, but what's actually involved? How does an author get started? In this episode Jenn walks you through the three major elements authors need to get their newsletter started.
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Are Paid Ads Worth It for Authors?
EPISODE FIFTY ONE
When an author has a very tight budget (or no budget at all) the idea of paying for ads might be scary. Do they work? Should a new author use ads? In this episode, Jenn discusses ads, what you should consider before buying ads, and a few tips to get things rolling.
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How Authors Can Generate Content Ideas
EPISODE FIFTY
Content is what sets you apart from every other author out there. So how can authors actually come up with great content ideas? In this episode Jenn and Marcus discuss how you can get started plus a new resource that will provide over a year's worth of content.
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A Marketing Mindset That Authors Often Overlook
EPISODE FORTY NINE
When it comes to marketing our books, oftentimes we look for the fastest and easiest ways to complete our tasks. But is that what's best for our readers? In this episode, Jenn and Marcus discuss a vital element to our marketing that many authors overlook and how it can hurt our sales.
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What Instagram Users Can Learn From TikTok
EPISODE FORTY EIGHT
TikTok has made a massive impact on the world of social media - and nearly every outlet has tried to mimic TikTok's features. So as users, what can we learn from from TikTok? In this episode, Jenn and Marcus discuss what TikTok is doing really well and how we can apply it to our marketing strategies.
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What to Do When Instagram Engagement Goes Down
EPISODE FORTY SEVEN
Chances are that you've experienced less engagement on Instagram lately. You're not alone! In this episode Jenn & Marcus discuss ways that authors can boost their engagement and see better results.
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Tips to Help Readers Find You on Social Media
EPISODE FORTY SIX
One of the biggest struggles authors face on social media is knowing how to actually find their readers. Jenn and Marcus discuss two ways that you can do just that on any social media platform.
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The Best Free Online Tools for Book Marketing
EPISODE FORTY FIVE
We are all looking for ways to save time and money with our marketing. But with so many options, it can be hard to figure out which are best. In this episode Jenn and Marcus share their favorite free online tools that make life easier.
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How to Increase Amazon Book Reviews
EPISODE FORTY FOUR
Getting reviews on Amazon can feel like pulling teeth. But they are very important to your overall marketing. In this episode, Jenn & Marcus discuss ways that you can boost your review and keep them coming in.
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How Authors Can Create a Book Marketing Strategy
EPISODE FORTY THREE
A book marketing strategy is an author's game plan - it helps authors know what to do to connect with readers. Without a strategy, it can leave authors struggling and feeling overwhelmed. In this episode Jenn and Marcus map out a strategy that you can use to market your book.
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Are Contest Giveaways a Good Social Media Growth Strategy?
EPISODE FORTY TWO
Giving away books and other prizes used to be a go-to strategy for growing on social media. But is it still relevant? And does it actually work? In this episode, Jenn and Marcus discuss if this is a reliable strategy and how you can best use giveaways for your book promotions.
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Is Social Media Worth It for Marketing Your Book?
EPISODE FORTY ONE
When it comes to successfully marketing your book, there's an important element that you need: information. In this episode, Jenn and Marcus discuss how you can use Instagram to discover exactly what your readers want and how you can put it to work.
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One Instagram Tool Authors Can Use to Find Out What Readers Want
EPISODE FORTY
When it comes to successfully marketing your book, there's an important element that you need: information. In this episode, Jenn and Marcus discuss how you can use Instagram to discover exactly what your readers want and how you can put it to work.
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How to Market a Book If You’re an Introvert
EPISODE THIRTY NINE
Putting yourself and your book out into the world can be scary - especially for introverts. But to see book sales and to grow your platform, it's a must. In this episode Jenn and Marcus discuss some tools that authors can use to market their book - even if you're an introvert!
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Newsletter Vs Blog Subscribers - What’s the Difference?
EPISODE THIRTY EIGHT
Have you ever wondered, "What's the difference between subscribing to a blog and subscribing to a newsletter?" We know this can be confusing for some authors, so Jenn and Marcus differentiate between the two and give an overview of the pieces required to get your newsletter rolling.
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Knowing Where You Should Spend Time Online
EPISODE THIRTY SEVEN
As an author, it can be difficult to navigate where you should be online to grow your audience and see the best results. In this episode, Jenn and Marcus talk about how authors can find the best place to connect with their ideal readers, see greater results, and actually enjoy the process.
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A Common Marketing Strategy Authors Should Avoid
EPISODE THIRTY SIX
Are you basing your entire marketing strategy on other people's connections? Whether that be influencers, media, friends, or organizations - depending on others to sell your book is not sustainable. In this episode Jenn and Marcus talk about what authors need to focus on to continue book sales, build a solid marketing foundation, and see better results.
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How Authors Can Plan for the New Year
EPISODE THIRTY FIVE
One of the best ways to set ourselves up for success is to create a plan with clear goals. In this episode, Jenn and Marcus discuss how authors can create a doable plan to see success. No matter if you're listening to this at the end of the year or in the middle of July, this episode will help you!
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